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Rockwell Automation Launches Emulate3D Factory Test at Hannover Messe 2025
With Emulate3D™ digital twin software, users can identify potential control issues preemptively, saving valuable time and resources during implementation.
www.rockwellautomation.com

Rockwell Automation officially launched Emulate3D® Factory Test™ capabilities at Hannover Messe 2025.
With NVIDIA Omniverse APIs and OpenUSD now integrated, this milestone release is redefining digital twin technology and introducing powerful new capabilities designed to enable factory-scale virtual controls testing, helping manufacturers validate automation systems before deployment through virtual Factory Acceptance Testing.
“Scaling digital twins to the full factory level is critical for modern industrial operations,” said Matheus Bulho, senior vice president, software and control, Rockwell Automation. “With the launch of Emulate3D Factory Test, manufacturers can now test, iterate and optimize their automation systems with greater accuracy and efficiency – before a single piece of equipment is installed.”
Factories are complex, with thousands of moving parts, high-speed machinery and interconnected systems that require precise coordination. Factory Test is built to handle this complexity by providing a modular modeling approach, allowing teams to build, verify and combine mechanical, electrical, controls process, robotics and device behavior models into a unified digital twin.
At launch, Emulate3D Factory Test introduced key capabilities, including:
- Multi-model orchestration – Synchronizing multiple system models for factory-scale testing
- Modern DevOps workflows – Streamlining version control, testing and deployment while allowing all stakeholders to work from the latest version, track changes in real time and maintain alignment across teams
- Test Runner – Enabling repeatable, automated testing at scale
- Fault Framework – Simulating fault conditions to access system resilience
- Advanced full-factory visualization – Powered by NVIDIA Omniverse APIs, initially available via private preview.
“NVIDIA Omniverse and OpenUSD are redefining how industries use AI-driven simulation to optimize design and operations,” said Brian Harrison, senior director of Omniverse at NVIDIA. “With Emulate3D Factory Test, Rockwell Automation is integrating Omniverse technologies and OpenUSD to bring next-generation digital twins to the industrial sector, helping teams simulate, validate and optimize complex manufacturing systems at scale.”
The introduction of Factory Test represents another milestone in the journey toward more intelligent, autonomous operations.
The introduction of Factory Test represents another milestone in the journey toward more intelligent, autonomous operations.